Marketing Specialist til Zeekr Danmark

Vil du være med til at forme brand, positionering og markedsføring for et internationalt elbilbrand i Danmark?

Zeekr blev lanceret i Danmark i juni 2025, og siden da er der kommet mere end 1.000 Zeekr-biler på de danske veje. Vi har opbygget et solidt fundament i markedet, og næste skridt er at styrke vores brand, kommunikation og markedsføring yderligere. Derfor søger vi nu en erfaren marketingprofil, der kan være med til at løfte og videreudvikle vores arbejde med PR og marketing i Danmark.

Du bliver en del af et lille team med kort vej fra idé til handling og refererer til Head of PR & Marketing, som du arbejder tæt sammen med i hverdagen.

I rollen skal du bidrage til udviklingen af vores danske marketingstrategi og være med til at skabe struktur, processer og best practice omkring vores marketing- og PR-aktiviteter. Samtidig bliver du en aktiv del af den daglige drift og er selv involveret i kampagner, aktiviteter, projekter og den løbende rapportering.

Hvem er Zeekr?

Zeekr er et elektrisk premiumbilbrand udviklet i Göteborg og en del af Geely-gruppen, som også står bag Volvo og Polestar.

Vores europæiske hovedkontor ligger i Amsterdam, og vi arbejder tæt sammen med Zeekr Tech og Zeekr Design i Göteborg, hvor teknologi, produktudvikling og design udvikles.

I Danmark har vi i dag 3 modeller på markedet, og flere er på vej i 2026.

Danmark er allerede et af Zeekrs mest succesfulde markeder i Europa, og en vigtig del af brandets videre udvikling i regionen.

Hvad jobbet indeholder

Som Marketing Specialist bliver du en central del af PR & Marketing i Danmark. Du arbejder tæt sammen med Head of PR & Marketing i det daglige og samarbejder samtidig med vores bureauer, som hjælper os både strategisk og operationelt.

Dine opgaver vil blandt andet være at:

Planlægge og eksekvere kampagner på tværs af digitale kanaler, outdoor, tv og events i samarbejde med vores bureauer

Udarbejde briefs til bureauer, interne teams og samarbejdspartnere i forbindelse med nye kampagner og marketinginitiativer

Udvikle struktur, processer og best practice omkring vores marketing- og PR-arbejde

Samarbejde tæt med vores forhandlere og understøtte deres lokale marketingaktiviteter

Planlægge og koordinere events, lanceringsaktiviteter og presseaktiviteter

Følge op på kampagner, PR-aktiviteter og events med fokus på performance, KPI’er og rapportering til vores europæiske organisation

Din erfaring

Vi leder efter en erfaren marketingprofil, der både kan bidrage til retning og struktur og samtidig få tingene til at ske i praksis.

Du har solid erfaring med marketing og kampagnearbejde, typisk omkring 7–10 år, og er vant til både at udvikle marketinginitiativer og være tæt på eksekveringen.

Du har erfaring fra en organisation eller branche, hvor brand, kundeoplevelse og kommercielle resultater går hånd i hånd.

Du har formentlig erfaring med:

360° kampagner på tværs af digitale kanaler, outdoor, tv og events

Samarbejde med bureauer og eksterne leverandører

Eventplanlægning og marketingaktiviteter i forbindelse med events

Datadrevet marketing og opfølgning på performance og KPI’er

De juridiske rammer omkring marketing og kampagner, eller ved hvor man finder svarene

Derudover er erfaring med SAP en fordel, og erfaring fra bilbranchen, retail eller andre premiumbrands er også en fordel.

Personlige kvalifikationer

Ud over din faglige erfaring betyder det også noget for os, hvordan du arbejder i hverdagen, og hvordan du er som kollega.

Vi er et lille team, så samarbejde, ansvar og en god energi i hverdagen betyder meget. Vi sætter pris på faglighed og ambitioner, men også på humor og en god tone i hverdagen.

Vi forestiller os, at du:

Trives i et mindre team, hvor man hjælper hinanden og løfter i fællesskab

Arbejder struktureret og kan bevare overblikket, også når der er mange ting i gang på én gang

Tager ansvar for dine projekter og følger dem helt til dørs

Har lyst til både at bidrage med idéer og være med til at føre dem ud i livet

Har en positiv tilgang til samarbejde og bidrager til en god stemning i hverdagen

Hvad vi tilbyder

Hos Zeekr Danmark bliver du en del af et lille, ambitiøst team, hvor du får stor indflydelse på, hvordan vi arbejder med marketing i Danmark.

Du bliver en del af et brand i stærk udvikling i Danmark og får mulighed for at præge, hvordan Zeekr positionerer sig i markedet.

Derudover tilbyder vi:

En central rolle i opbygningen af et internationalt premiumbrand i Danmark

Mulighed for at arbejde tæt sammen med både vores europæiske organisation, bureauer og forhandlere

En hverdag med stor variation i opgaver, fra kampagner og events til samarbejde med bureauer og opfølgning på performance

En fleksibel arbejdsdag med mulighed for hjemmearbejde, men med base på kontoret i Glostrup / Albertslund

En del af Zeekrs bonusprogram

Send venligst dit CV på engelsk.

Marketing Specialist for Zeekr Denmark

Do you want to help shape the brand, positioning, and marketing for an international electric vehicle brand in Denmark?

Zeekr was launched in Denmark in June 2025, and since then, more than 1,000 Zeekr cars have hit Danish roads. We have built a solid foundation in the market, and the next step is to further strengthen our brand, communication, and marketing. Therefore, we are now looking for an experienced marketing professional who can help elevate and further develop our PR and marketing efforts in Denmark.

You will become part of a small team with a short distance from idea to action, reporting to the Head of PR & Marketing, with whom you will work closely on a daily basis.

In this role, you will contribute to the development of our Danish marketing strategy and help create structure, processes, and best practices around our marketing and PR activities. At the same time, you will be an active part of daily operations and involved in campaigns, activities, projects, and ongoing reporting.

Who is Zeekr?

Zeekr is an electric premium car brand developed in Gothenburg and part of the Geely Group, which is also behind Volvo and Polestar. Our European headquarters is located in Amsterdam, and we work closely with Zeekr Tech and Zeekr Design in Gothenburg, where technology, product development, and design are created.

In Denmark, we currently have 3 models on the market, with more on the way in 2026. Denmark is already one of Zeekr's most successful markets in Europe and an important part of the brand's further development in the region.

What the job involves

As a Marketing Specialist, you will be a central part of PR & Marketing in Denmark. You will work closely with the Head of PR & Marketing daily while collaborating with our agencies, which assist us both strategically and operationally.

Your tasks will include:

• Planning and executing campaigns across digital channels, outdoor, TV, and events in collaboration with our agencies.

• Preparing briefs for agencies, internal teams, and partners in connection with new campaigns and marketing initiatives.

• Developing structure, processes, and best practices regarding our marketing and PR work.

• Collaborating closely with our dealers and supporting their local marketing activities.

• Planning and coordinating events, launch activities, and press activities.

• Following up on campaigns, PR activities, and events with a focus on performance, KPIs, and reporting to our European organization.

Your experience

We are looking for an experienced marketing profile who can contribute to both direction and structure while making things happen in practice. You have solid experience with marketing and campaign work, typically around 7–10 years, and are used to both developing marketing initiatives and being close to the execution.

You have experience from an organization or industry where brand, customer experience, and commercial results go hand in hand.

You likely have experience with:

• 360° campaigns across digital channels, outdoor, TV, and events.

• Collaboration with agencies and external suppliers.

• Event planning and marketing activities in connection with events.

• Data-driven marketing and follow-up on performance and KPIs.

• The legal framework surrounding marketing and campaigns, or you know where to find the answers.

• Additionally, experience with SAP is an advantage, and experience from the automotive industry, retail, or other premium brands is also a plus.

Personal qualifications

Beyond your professional experience, it matters to us how you work daily and what you are like as a colleague. We are a small team, so cooperation, responsibility, and good energy mean a lot. We value professionalism and ambition, but also humor and a good tone in the workplace.

We imagine that you:

• Thrive in a smaller team where people help each other and lift together.

• Work structured and can maintain an overview, even when many things are happening at once.

• Take responsibility for your projects and see them through to completion.

• Have a desire to both contribute ideas and help bring them to life.

• Have a positive approach to collaboration and contribute to a good atmosphere.

What we offer

At Zeekr Denmark, you will be part of a small, ambitious team where you will have a significant influence on how we work with marketing in Denmark. You will join a brand in strong development and get the opportunity to shape how Zeekr positions itself in the market.

Furthermore, we offer:

• A central role in building an international premium brand in Denmark.

• The opportunity to work closely with our European organization, agencies, and dealers.

• A workday with great variation in tasks, from campaigns and events to agency collaboration and performance follow-up.

• A flexible workday with the possibility of working from home, but with a base at the office in Glostrup / Albertslund.

• Participation in Zeekr's bonus program.

Please submit your CV in English.

To thrive at Zeekr we believe that you have the courage to lead with trust and care and you don’t mind getting your hands dirty. You are highly innovative and have a great ability to adapt and perform in a constantly changing, fast-paced, highly demanding work environment. Like us, you believe it’s important to have a passion to work in an international and multicultural environment with the desire and ability to embrace the diversity of people, perspectives, and styles.

Apply today, we will perform ongoing selection during the application period. We look forward to hearing from you.

Please note that due to GDPR regulations we can only accept applications sent through the recruitment system, not via email or other channels. We do not accept applications submitted by external recruitment companies.